what is digital marketing?
Digital marketing is the use of the internet, digital devices, and online platforms to promote products or services. It includes strategies like social media marketing, email marketing, search engine optimization (SEO), content marketing, and online advertising. Unlike traditional marketing, digital marketing allows businesses to reach a global audience instantly and track their performance in real-time. It plays a crucial role in today's world as more people use smartphones and the internet for shopping, learning, and communication.